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Car Segment Analysis: SUV Interior Trends.


Car Segment Analysis: SUV Interior Trends.

SUV boom The SUV boom on the European market has led to hard competition within the three classes of the SUV segment (SUV-A to SUV-C).



Land Rover and the Mercedes G have long been the only European partisans in this field. Now, European OEMs no longer let this important vehicle niche to Japanese or Korean car-makers.

In this report, the segment evolution in the periods 1990 to 1994, 1995 to 1999 and 2000 to 2004 is described. All models are identified in three tables, with their main characteristics. A particular focus is given on the interior trends, with an outlook for the time period 2005 to 2009.



SUV-B replacements to come In the next years, most SUV-B models are to be replaced. The crucial question is how to upgrade the interior features and at the same time keep manufacturing cost low.

The battle in the luxury-SUV field SUV-C vehicles have to combine rugged offroad capabilities with luxury sedan like interior. Virtually all European premium car manufacturer are currently entering this field, with guaranteed market growth and high profitability being the drivers.



Innovations of MY 2004/2005 cars are described and highlighted with highresolution pictures.

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